Aamer Khan's stepped up as usual, to save us from ourselves. Even a usual TV show has several economic transactions among the channel, advertisers, producers, actors and so on. With impassioned calls to 'action' (i.e. sms), this show has even more. This is where the SC team simplifies things for you. Today we apply one principle to Satyamaev Jaiyate - eliminate the middleman.
To donate to the cause for example, the channel recommends you sms 'sucker' to 56565. Instead, donate directly to the NGO in question so the service provider does not pocket a margin. Pesky middleman #1 eliminated!
We move on to the most suboptimal part of the show, i.e. the show itself. (Yes, we get it. We were against dowry even before all the emotional blackmail). The economic transaction is as follows. You watch the show - your eyeballs are worth something to the corporates because of the advertising and prospective sales, say 5 cr. The corporates keep 1 cr and give 4 to the channel. The channel keeps 1 and gives 3 cr to Aamer Khan. Our desk recommends that TV viewers pool in cash every week and pay off Aamer directly to not appear on the show, thereby saving 2 cr instantly!
The beauty of the solution is that the middleman here between the victims and the audience, a hamming over-the-top Aamer Khan is also eliminated. That's 3 middlemen gone in one stroke!
Above all, kudos to the SC desk for saving you that one precious hour on Sundays.
To donate to the cause for example, the channel recommends you sms 'sucker' to 56565. Instead, donate directly to the NGO in question so the service provider does not pocket a margin. Pesky middleman #1 eliminated!
We move on to the most suboptimal part of the show, i.e. the show itself. (Yes, we get it. We were against dowry even before all the emotional blackmail). The economic transaction is as follows. You watch the show - your eyeballs are worth something to the corporates because of the advertising and prospective sales, say 5 cr. The corporates keep 1 cr and give 4 to the channel. The channel keeps 1 and gives 3 cr to Aamer Khan. Our desk recommends that TV viewers pool in cash every week and pay off Aamer directly to not appear on the show, thereby saving 2 cr instantly!
The beauty of the solution is that the middleman here between the victims and the audience, a hamming over-the-top Aamer Khan is also eliminated. That's 3 middlemen gone in one stroke!
Above all, kudos to the SC desk for saving you that one precious hour on Sundays.
